Interactive Bikes for Diabetes Awareness

For the Diabetes Leadership Forum, hosted by Novo Nordisk, we created an Interactive Bike installation, placed in Copenhagen’s Central Station as part of a Diabetes awareness event.


The scene was four bikes, where people would participate in a 3 minute, 2 km race. For every race, the risk of Diabetes went down (as shown on a graph) and cyclists could see their progress in the race projected on a huge screen in the central station.



This project is part of a series of work we did with GeekPhysical. We helped companies around the world to create incredible, memorable experiences, experimenting at the forefront of technology, sensors, and human-computer interaction”.

Client: Novo Nordisk